Video: Ask an Expert How can self-performing GCs appeal to skilled tradespeople?

Welcome to “Ask an Expert,” a series exploring some of today’s pressing topics in the construction industry, and how a self-performing general contractor can bring added value to your projects. From labor availability to cost control, and schedule reliability to quality assurance, we highlight some of the complexities and opportunities you might be facing on current and future projects. Our experts share their perspective on how self-performing construction teams can make a difference, so that you have a bit more insight to move forward with confidence.

This discussion has been edited for clarity.

How can self-performing GCs create a better experience for workers?

Chris: I think our labor shortage is real in our industry. It's been well documented for a number of years. Part of the responsibility of contractors in our industry is to bring folks into the trade, is to bring folks into construction. And you want to do that in a way that makes it appealing to the worker. I think that's going to be key moving forward. And I think general contractors that self-perform, that can provide that appeal to the workers, that can provide that great career to those workers, is going to make the difference in the future. And I think that that's something that the industry needs to take note of.

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